Task 2 - Part 1

Terminology

• ·  Aesthetic – the appearance of the magazine and the layout.
• ·      Barcode – to register the sale.
• ·      Body Text – font used for text in your article.
• ·      Coverlines – lines and text on the cover to attract the audience.
• ·      Colour Scheme – the main colours of the magazine.
• ·      Dateline - date of magazine.
• ·      Direct Address – character on cover is looking at you.
• ·      Headline Font – font typically used for titles and headlines.
• ·      Masthead – name/title of the magazine.
• ·      Main Image – the large image on the cover.
• ·      Puff/Plug – entices the audience with something special.
• ·      Pull quote – quote from interview used to persuade.
• ·      San Serif – font without curved letters: example.
• ·      Serif – font with curled letters: example.
• ·      Style – the appearance of a magazine.